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Author Wixom, Barbara VerfasserIn. Author.

Title Fast-Track Data Monetization With Strategic Data Assets Wixom, Barbara. [O'Reilly electronic resource]

Edition 1st edition.
Publication Info. [Erscheinungsort nicht ermittelbar] MIT Sloan Management Review 2021
Boston, MA Safari
To Access:
Available at O'Reilly for Public Libraries
Bookmark link: https://library.naperville-lib.org:444/record=b3190156~S1
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Description 1 online resource (6 pages)
Note Online resource; Title from title page (viewed July 29, 2021).
Summary Unlike traditional company assets that will deteriorate or be depleted over time, data can be reused and recombined freely without degradation. Increasing the liquidity -- the ease of data asset reuse and recombination -- of strategic data is the first step to data monetization. The authors describe how the efforts of a financial services firm and three other organizations to facilitate the recurring reuse and recombination of strategic data assets are paying off.
Subject Electronic books ; local.
Added Author Piccoli, Gabriele VerfasserIn. Author.
Rodriguez, Joaquin VerfasserIn. Author.
Safari, an O'Reilly Media Company. MitwirkendeR. Contributor.
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