Title Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5) / Mena, Jesus. [O'Reilly electronic resources]

Edition

1st edition.

Publication Info.

Auerbach Publications, 2016.

To Access:
Available on O'Reilly for Public Libraries

Bookmark link: https://library.naperville-lib.org:444/record=b3181890~S1

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Description	1 online resource (436 pages)
	text file
Summary	In today's wireless environment, marketing is more frequently occurring at the server-to-device level-with that device being anything from a laptop or phone to a TV or car. In this real-time digital marketplace, human attributes such as income, marital status, and age are not the most reliable attributes for modeling consumer behaviors. A more effe.
Subject	Application software -- Development.
	Electronic commerce.
	Internet advertising.
	Internet marketing.
	Machine learning.
	Machine-to-machine communications.
	Apprentissage automatique.
	Commerce électronique.
	Logiciels d'application -- Développement.
	Marketing sur Internet.
	Publicité sur Internet.
	Communication entre machines.
	Application software -- Development
	Electronic commerce
	Internet advertising
	Internet marketing
	Machine learning
	Machine-to-machine communications
Genre	Ressources Internet.
Added Author	Safari, an O'Reilly Media Company.
Standard No.	KE85989
	KE14018
	9781439881927

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