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Author McErlean, Kelly, author Author.

Title Interactive narratives and transmedia storytelling : creating immersive stories across new media platforms / Kelly McErlean. [O'Reilly electronic resource]

Publication Info. New York, NY : Routledge, 2018.
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Description 1 online resource (vii, 202 pages) : illustrations
data file
Bibliography Includes bibliographical references and index.
Contents Introduction -- Traditional narrative texts -- Subjective interpretation -- Sound design -- Visual montage -- Codifying story elements -- Interactive narratives -- The business of transmedia storytelling -- Conclusion.
Summary "Interactive Narratives and Transmedia Storytelling provides media students and industry professionals with strategies for creating innovative new media projects across a variety of platforms. Synthesizing ideas from a range of theorists and practitioners across visual, audio, and interactive media, Kelly McErlean offers a practical reference guide and toolkit to best practices, techniques, key historical and theoretical concepts, and terminology that media storytellers and creatives need to create compelling interactive and transmedia narratives. McErlean takes a broad lens, exploring traditional narrative, VR and AR, audience interpretation, sound design, montage, the business of transmedia storytelling, and much more. Written for both experienced media practitioners and those looking for a reference to help bolster their creative toolkit or learn how to better craft multi-platform stories, Interactive Narratives and Transmedia Storytelling serves as a guide to navigating this evolving world. An accompanying eResource includes links to other interactive narrative and transmedia resources and videos"-- Provided by publisher
Subject Storytelling in mass media.
Narration (Rhetoric)
Mass media.
Digital media -- Editing.
Art de conter dans les médias.
Narration.
Médias.
Médias numériques -- Édition.
mass media.
Digital media -- Editing
Mass media
Narration (Rhetoric)
Storytelling in mass media
Genre Electronic books.
History
Other Form: Print version: McErlean, Kelly. Interactive narratives and transmedia storytelling. New York, NY : Routledge, 2018 9781138638815 (DLC) 2017047509 (OCoLC)991670486
ISBN 9781315637570 (electronic bk.)
131563757X (electronic bk.)
9781317268444 (electronic bk.)
131726844X (electronic bk.)
9781317268420
1317268423
9781317268437
1317268431
(hardback)
(hardback)
(pbk.)
(pbk.)
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