| Description |
ix, 186 pages : illustrations ; 23 cm |
| Contents |
Preparing for effective communication. The Big Brain and the Little Brain ; Why moments matter ; Moments create legacies--good or bad ; The circle of influences ; Under the influences ; The biggest influence on you is you -- Encountering the moment. An encounter--the opening act ; Big Brain and Little Brain in the moment ; Every conversation is an opportunity ; The paradox of communication tools ; Managing multiple moments--the social media effect ; Attack of the Little Brain--what you can do ; Big Brain and Little Brain--the perpetual race ; Finishing the encounter ; What legacies are you creating? -- Recognizing the opportunities in the moment. Awareness ; Tone ; Words ; Control ; Time ; Responsibility ; Power ; Your legacy bank and baggage -- Applying the seven principles of Big Brain communication. The first principle: stay aware of the legacy of the moment ; The second principle: keep your Big Brain in control ; The third principle: choose the correct tone ; The fourth principle: choose the correct words ; The fifth principle: choose the right time ; The sixth principle: accept responsibility ; The seventh principle: use power wisely. |
| Note |
Includes index. |
| Summary |
To succeed at work and in life, people need to know how to have great encounters--in person, online, and on the phone with customers, colleagues and clients. Kevin McCarney shows how readers can create positive results in every communication every day when they understand the secrets of the Big Brain and the Little Brain--the two communication brains we all use. The book not only helps readers build their own communication skills but also gives them simple, easy-to-remember ways to explain the art of communication to anyone, including managers and front-line employees.--From publisher description. |
| Subject |
Business communication.
|
|
Interpersonal communication.
|
| Note |
At head of title: Big Brain vs. Little Brain communication |
| ISBN |
9780983124436 (pbk.) |
|
0983124434 (pbk.) |
|
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