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020    1430264225|q(electronic bk.) 
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049    INap 
082 04 005.1 
082 04 005.1|223 
099    eBook O'Reilly for Public Libraries 
100 1  Lewis, Chris,|eauthor. 
245 10 Irresistible apps :|bmotivational design patterns for apps,
       games, and web-based communities /|cChris Lewis.
       |h[O'Reilly electronic resource] 
264  1 [Berkeley] :|bApress,|c[2014] 
264  2 New York, NY :|bDistributed to the Book trade worldwide by
       Springer 
264  4 |c©2014 
300    1 online resource :|billustrations 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
347    text file|bPDF|2rda 
504    Includes bibliographical references and index. 
505 0  At a Glance; Chapter 1: Introduction to Motivational 
       Design; Motivational Design; The Irresistible Smartphone; 
       The Zero-Sum Game; Motivational Design Patterns; How to 
       Read This Book; Chapter 4: Gameful Patterns; Chapter 5: 
       Social Patterns; Chapter 6: Interface Patterns; Chapter 7:
       Information Patterns; Chapter 9: Temporal Dark Patterns; 
       Chapter 10: Monetary Dark Patterns; Chapter 11: Social 
       Capital Dark Patterns; Conclusion; Chapter 2: Psychology 
       of Motivation; Cargo Cult Design; Behavioral Psychology; 
       Intrinsic Motivation Theories; The Importance of Learning:
       Malone. 
505 8  Autonomy, Competence, and Relatedness: Deci and RyanSelf-
       Determination Theory; Cognitive Evaluation Theory; A 
       Multifaceted View: Reiss; Behavioral Economics; 
       Conclusion; Chapter 3: Understanding Design Patterns; 
       Pattern Languages; Using Motivational User Stories to 
       Discover Patterns; Motivational User Stories; Motivational
       Design Pattern Definition; How Users Perceive a 
       Motivational Design Pattern; Pattern Discovery; Prototype 
       Theory; On the Correctness of Patterns, or Lack Thereof; 
       Pattern Description and Organization; Pattern Template; 
       Shorthand Notations; Organization of Patterns. 
505 8  Motivational Design PatternsMotivational Dark Patterns; 
       Conclusion; Chapter 4: Gameful Patterns; When to Use; 
       Pattern: Collection; How It's Used; What to Watch for; 
       Specialization of Collection: Badge; How It's Used; What 
       to Watch for; Pattern: Growth; How It's Used; Pattern: 
       Increased Responsibility; How It's Used; Pattern: 
       Leaderboard; How It's Used; What to Watch for; Pattern: 
       Score; How It's Used; What to Watch for; Conclusion; 
       Chapter 5: Social Patterns; When to Use; Pattern: Activity
       Stream; How It's Used; Pattern: Broadcast; How It's Used; 
       What to Watch For. 
505 8  Specialization of Broadcast: Social FeedbackHow It's Used;
       What to Watch For; Pattern: Contact List; How It's Used; 
       What to Watch For; Pattern: Identifiable Community; How 
       It's Used; What to Watch For; Specialization of 
       Identifiable Community: Meta-Area; How It's Used; What to 
       Watch For; Pattern: Identity Shaping; How It's Used; What 
       to Watch For; Pattern: Item Sharing; How It's Used; 
       Conclusion; Chapter 6: Interface Patterns; When to Use; 
       Pattern: Notifications; How It's Used; What to Watch For; 
       Pattern: Praise; How It's Used; What to Watch For; Pattern
       : Predictable Results; How It's Used. 
505 8  What to Watch ForPattern: State Preservation; How It's 
       Used; What to Watch For; Pattern: Undo; How It's Used; 
       Conclusion; Chapter 7: Information Patterns; When to Use; 
       Pattern: Customization; How It's Used; What to Watch For; 
       Specialization of Customization: Filters; How It's Used; 
       What to Watch For; Pattern: Intriguing Branch; How It's 
       Used; Pattern: Organization of Information; How It's Used;
       Pattern: Personalization; How It's Used; What to Watch 
       For; Pattern: Reporting; How It's Used; Pattern: Search; 
       How It's Used; What to Watch For; Pattern: Task Queue; How
       It's Used; What to Watch For. 
520    When you create an app, a website, or a game, how do you 
       get users, and perhaps more importantly, how do you keep 
       them? Irresistible Apps explains exactly how to do this 
       using a library of 27 motivational design patterns and 
       real-world examples of how they work. As a developers, you
       need to retain users in the new economy of advertisements,
       subscriptions, and in-app purchases, but you may be 
       difficult to understand exactly how to do this. For 
       example, what is so appealing about Angry Birds? Why do 
       people get addicted to games like World of Warcraft? What 
       makes Amazon users keep buying from Amazon? Why do so many
       people love Khan Academy? Why do people care about Reddit 
       karma? The answers are found in Gameful patterns, Social 
       patterns, Interface patterns, and Information patterns. 
       Not only will you learn about these patterns, you'll also 
       learn why they work using psychological theories of 
       intrinsic motivation, behavioral psychology, and 
       behavioral economics. Using this knowledge, good and bad 
       implementations of the patterns are shown so practitioners
       can use the patterns effectively and avoid pitfalls along 
       the way. 
588 0  Online resource; title from PDF title page (EBSCO, viewed 
       November 30, 2017). 
590    O'Reilly|bO'Reilly Online Learning: Academic/Public 
       Library Edition 
650  0 Application software|xDevelopment. 
650  0 Software patterns. 
650  0 Web-based user interfaces|xDesign. 
650  0 Viral marketing. 
650  6 Logiciels d'application|xDéveloppement. 
650  6 Logiciels|xModèles de conception. 
650  6 Marketing viral. 
650  7 Application software|xDevelopment|2fast 
650  7 Software patterns|2fast 
650  7 Viral marketing|2fast 
773 0  |tSpringer eBooks 
776 08 |iPrint version:|aLewis, Chris.|tIrresistible apps : 
       motivational design patterns for apps, games, and web-
       based communities.|d[Berkeley, California] : Apress, ©2014
       |hxix, 183 pages|z9781430264217 
856 40 |uhttps://ezproxy.naperville-lib.org/login?url=https://
       learning.oreilly.com/library/view/~/9781430264217/?ar
       |zAvailable on O'Reilly for Public Libraries 
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