Social technologies : an introduction -- Social technology and the organization -- Setting the tone : social tech from a leadership perspective -- Managing the use of social tools -- Selecting the best social tech tools -- Managing your online reputation -- Building rivers of information -- Managing the organizational voice -- Social tools and virtual teams -- Managing social tech by the numbers -- Integrating social tech with velocity -- The future of managing social tech.
Summary
Providing a primer on the biggest thing in business since the Internet itself; this book shows how you can jumpstart productivity; profitability; and business growth by successfully implementing social media technologies in your workplace. -- Edited summary from book.