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Author Klososky, Scott.

Title Manager's guide to social media / Scott Klososky. [O'Reilly electronic resource]

Imprint New York : McGraw-Hill, ©2011.
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Description 1 online resource (xiii, 193 pages) : illustrations
Series Briefcase books series
Briefcase book.
Contents Social technologies : an introduction -- Social technology and the organization -- Setting the tone : social tech from a leadership perspective -- Managing the use of social tools -- Selecting the best social tech tools -- Managing your online reputation -- Building rivers of information -- Managing the organizational voice -- Social tools and virtual teams -- Managing social tech by the numbers -- Integrating social tech with velocity -- The future of managing social tech.
Summary Providing a primer on the biggest thing in business since the Internet itself; this book shows how you can jumpstart productivity; profitability; and business growth by successfully implementing social media technologies in your workplace. -- Edited summary from book.
Subject Personal Internet use in the workplace.
Social media.
Information technology -- Management.
Management -- Social aspects.
Social Media
Utilisation d'Internet à des fins personnelles sur le lieu de travail.
Médias sociaux.
Technologie de l'information -- Gestion.
Gestion -- Aspect social.
social media.
Information technology -- Management
Management -- Social aspects
Personal Internet use in the workplace
Social media
Other Form: Print version: Klososky, Scott. Manager's guide to social media. New York : McGraw-Hill, ©2011 9780071754330 (DLC) 2010039597 (OCoLC)650215448
ISBN 9780071761536 (electronic bk.)
0071761535 (electronic bk.)
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