Description |
1 online resource (279 pages) : illustrations |
Note |
"Original Japanese edition published by JMA Management Center Inc."--Title page verso. |
Summary |
"The book follows a young business planning manager, who takes after her father's confectionery company operations. With help of her mentor, an ex-management consultant, the couple formulates a viable turn-around business plan, builds trust among key stakeholders, and successfully convinces the CEO for companywide implementation. Concepts and Theories: Introduction to the entire process of formulating and implementing a business strategy. Business analysis tools such as SWOT Analysis, Issue Analysis, 5 forces analysis, Strategic Option Assessment are introduced and implemented in the story. Readers can easily understand and follow how to analyze current situations and formulate and assess viable strategic options into a business action plan"-- Provided by publisher. |
Language |
Translated from the Japanese. |
Subject |
Business planning.
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Strategic planning.
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Decision making.
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Planification stratégique. |
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Prise de décision. |
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decision making. |
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Business planning |
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Decision making |
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Strategic planning |
Added Author |
yamabe, Keisuke, author.
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Takenawa, Enmo, illustrator.
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Other Form: |
Print version: Kito, Takayuki. Business problem-solving and strategy Hoboken, New Jersey : Wiley, [2023] 9781394176168 (DLC) 2022058859 |
ISBN |
9781394176182 electronic book |
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139417618X electronic book |
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9781394176175 electronic book |
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1394176171 electronic book |
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paperback |
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