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Author Kimes, Sheryl E., author.

Title How customers view self-service technologies : there can be substantial differences between managers' and customers' perspectives on new self-service technologies. / Sheryl E. Kimes, Joel E. Collier. [O'Reilly electronic resource]

Publication Info. [Place of publication not identified] : MIT Sloan Management Review, [2015]
©2015
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Description 1 online resource (1 volume)
Note "Vol. 57, no.1 Reprint #57118."
Subject Consumer behavior.
Customer relations.
Consommateurs -- Comportement.
Consumer behavior
Customer relations
Added Author Collier, Joel E., author.
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