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008 121220s2012 njua ob 001 0 eng d
010 2012016829
019 820869123|a822212365|a922996224|a1058147667|a1091210323
|a1097090887|a1162365596
020 1601635788
020 9781601635785|q(electronic bk.)
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049 INap
082 04 658.8
082 04 658.8|223
099 eBook O’Reilly for Public Libraries
100 1 Keyes, Whitney.
245 10 Propel :|bfive ways to amp up your marketing and
accelerate business /|cWhitney Keyes ; foreword by Maggie
Winkel.|h[O'Reilly electronic resource]
246 30 Five ways to amp up your marketing and accelerate business
260 Pompton Plains, NJ :|bCareer Press,|c©2012.
300 1 online resource (1 volume) :|billustrations
336 text|btxt|2rdacontent
337 computer|bc|2rdamedia
338 online resource|bcr|2rdacarrier
504 Includes bibliographical references and index.
505 0 Strategy : set your course for success -- Story : connect
with the people who matter most -- Strength : boost your
efforts by extending your reach -- Simplicity : keep the
plan and process straightforward -- Speed : accelerate and
move forward.
520 What does American Express have in common with a one-woman
meat vendor in Malaysia? Surprisingly, the answer is a
"lot." In today's competitive marketplace, size doesn't
matter. Success for every organization boils down to five
keys: strategy, story, strength, simplicity, and speed.
Whitney Keyes brings a unique global perspective and a
universal marketing approach to business. Blending
traditional marketing techniques with social media tools,
Propel shows you how to identify opportunities at your
fingertips and use them to build market share, boost brand
loyalty, and generate more revenue -- fast! Keyes has
gathered a wide variety of success stories from behind-the
-scenes interviews with senior executives at companies
such as Alaska Airlines and Starbucks, as well as the
heads of arts organizations, savvy entrepreneurs, and Main
Street mavericks. She'll show you how to: -Remove blocks
and challenges holding your business back -Uncover
overlooked business and marketing opportunities -Turn
ideas into action by creating a customized marketing plan.
546 English.
588 0 Print version record.
590 O'Reilly|bO'Reilly Online Learning: Academic/Public
Library Edition
650 0 Marketing.
650 0 Internet marketing.
650 0 Branding (Marketing)
650 0 Customer relations.
650 6 Marketing.
650 6 Marketing sur Internet.
650 6 Stratégie de marque.
650 7 marketing.|2aat
650 7 branding.|2aat
650 7 Branding (Marketing)|2fast
650 7 Customer relations|2fast
650 7 Internet marketing|2fast
650 7 Marketing|2fast
653 BUSINESS & ECONOMICS / General
653 Economics
776 08 |iPrint version:|aKeyes, Whitney.|tPropel.|dPompton Plains,
NJ : Career Press, ©2012|z9781601632333|w(DLC) 2012016829
|w(OCoLC)785077240
856 40 |uhttps://ezproxy.naperville-lib.org/login?url=https://
learning.oreilly.com/library/view/~/9781601632333/?ar
|zAvilable on O'Reilly for Public Libraries
938 Askews and Holts Library Services|bASKH|nAH24113313
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938 EBSCOhost|bEBSC|n1906959
994 92|bJFN