Description |
1 online resource (288 pages) |
Series |
Safari Books Online.
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Contents |
Introduction: Business Writing Basics In The Age Of Electronic Communications -- 12 general tips for better business writing -- How to determine the best medium for your message -- 1: Special Rules, Tips, And Guidelines For Writing Business E-mails -- Three basic rules of business e-mail etiquette -- Tips for avoiding common e-mail blunders -- Guidelines for crating the most effective business e-mails -- 2: How To Format Your Business Letter, Fax, Or E-mail -- Letters -- Faxes -- E-mails -- 3: Job-Hunting And Employment-Related Correspondence -- Correspondence to gain employment -- Correspondence to hire employees -- Other employment correspondence -- 4: Corresponding With Colleagues -- Business greetings -- Requests -- Thank-you correspondence -- Congratulations -- Declining requests and invitations -- Expressions of personal concern -- 5: Corresponding With Vendors -- Hiring vendors -- Placing and receiving orders -- Day-to-day contact -- Problem situations -- Thank-you correspondence -- 6: Corresponding With Employees and Employers -- Day-to-day communications with employees -- Communications with your employer -- Sharing good news -- Announcing bad news -- 7: Communications To Get, Keep, And Satisfy Customers -- Getting business -- Daily business transactions -- Taking care of customers -- Being courteous -- Dealing with problems -- Sample virus protection policy -- 8: Business And Consumer Complaints And Requests -- Business requests -- Business complaints -- Responses to customer complaints -- Consumer requests -- Consumer complaints -- Thank-you correspondence for resolved complaints -- 9: Credit And Collection Correspondence -- Correspondence regarding credit -- Collection notices -- Collection courtesy -- Collection tips -- 10: Sales Communications -- Writing formula that sells -- Sales series -- Tips for writing successful inquiry fulfillment letters -- Word on bounce-back cards -- Follow-ups -- Quotations and estimates -- Agreements -- Correspondence about add-on support -- Order confirmations and "zap" correspondence -- 11: Direct Marketing Communications -- E-mail marketing: making it work for you -- Direct mail sales correspondence -- Lead-generating correspondence -- Instructions for direct marketing design -- Index -- About the authors. |
Summary |
From the Publisher: Business writing has been transformed in our era from long, leisurely letters to fast faxes, instant e-mails, crisp memos, and concise letters. Your reader doesn't have time to waste. And neither do you. That's where The Encyclopedia of Business Letters, Faxes, and E-mail can help. Here you'll find the most complete and up-to-date collection of model business correspondence for every conceivable occasion-sample letters, memos, and e-mails you can use as is or adapt for your own purposes. This invaluable reference contains more than 300 model letters with instructions for adapting each to your particular situation. Letters are organized into chapters by category, and the detailed table of contents guides you quickly to the letter that best suits your needs. This revised edition of The Encyclopedia of Business Letters, Faxes, and E-mail contains more help than ever, including: An expanded introduction to writing letters, faxes, and e-mails, with new tips and advice on the best use of each-dozens of additional sample e-mail formats to meet today's communication needs-even more focused, easy-to-remember directions for organizing your thoughts and composing even the toughest kinds of correspondence-don't go to work without it. |
Subject |
Commercial correspondence -- Handbooks, manuals, etc.
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Memorandums -- Handbooks, manuals, etc.
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Electronic mail messages -- Handbooks, manuals, etc.
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Facsimile transmission -- Handbooks, manuals, etc.
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Notes de service -- Guides, manuels, etc. |
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Courrier électronique -- Guides, manuels, etc. |
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Télécopie -- Guides, manuels, etc. |
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Commercial correspondence |
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Electronic mail messages |
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Facsimile transmission |
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Memorandums |
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Business Communication. |
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Commerce. |
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Business & Economics. |
Genre |
Handbooks and manuals
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Added Author |
Kelly, Regina Anne.
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Added Title |
Business letters, faxes, and e-mail |
Other Form: |
Print version: Bly, Robert W. Encyclopedia of business letters, faxes, and e-mail. Rev. ed. Franklin Lakes, NJ : Career Press, ©2009 9781601630292 (DLC) 2008041695 (OCoLC)223881326 |
ISBN |
9781601638724 (electronic bk.) |
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1601638728 (electronic bk.) |
Standard No. |
3028033 |
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