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099 eBook O’Reilly for Public Libraries
100 1 Karr, Douglas.
245 10 Corporate blogging for dummies /|cby Douglas Karr and
Chantelle Flannery.|h[O'Reilly electronic resource]
260 Hoboken, N.J. :|bWiley,|c©2010.
300 1 online resource (xvi, 416 pages) :|billustrations
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490 1 For dummies
505 0 Getting started with corporate blogging -- Mapping out and
implementing your corporate blog -- Engaging your search
engine optimization strategy -- Expanding blog posts and
promoting content -- Measuring success -- The part of
tens.
520 Establish a successful corporate blog to reach your
customers. Corporate blogs require careful planning and
attention to legal and corporate policies in order for
them to be productive and effective. This fun, friendly,
and practical guide walks you through using blogging as a
first line of communication to customers and explains how
to protect your company and employees through privacy,
disclosure, and moderation policies. Blogging guru Douglas
Karr demonstrates how blogs are an ideal way to offer a
conversational and approachable relationship with
customers. You'll discover how to prepare, e.
588 0 Print version record.
590 O'Reilly|bO'Reilly Online Learning: Academic/Public
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650 0 Blogs.
650 0 Internet marketing.
650 0 Business communication|xBlogs.
650 6 Blogues.
650 6 Marketing sur Internet.
650 6 Communication dans l'entreprise|xBlogues.
650 7 blogs.|2aat
650 7 Blogs.|2blmlsh
650 7 Internet marketing.|2blmlsh
650 7 Business communication|xBlogs.|2blmlsh
650 7 Blogs|2fast
650 7 Business communication|2fast
650 7 Internet marketing|2fast
655 7 Blogs|2fast
700 1 Flannery, Chantelle.
776 08 |iPrint version:|aKarr, Douglas.|tCorporate blogging for
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