LEADER 00000nim a22004935a 4500 003 MWT 005 20200424054343.1 006 m o h 007 sz zunnnnnuned 007 cr nnannnuuuua 008 200417s2020 xxunnn es i n eng d 020 9781684574582 (sound recording : hoopla Audio Book) 020 1684574587 (sound recording : hoopla Audio Book) 029 https://d2snwnmzyr8jue.cloudfront.net/ rcb_9781684574582_180.jpeg 028 42 MWT12624253 037 12624253|bMidwest Tape, LLC|nhttp://www.midwesttapes.com 040 Midwest|erda 082 04 796.8309747/1|223 099 eAudiobook hoopla 099 eAudiobook hoopla 100 1 Arkush, Michael,|eauthor. 245 14 The fight of the century :|bAli vs. Frazier March 8, 1971 |h[Hoopla electronic resource]. 250 Unabridged. 264 1 [United States] :|bHighBridge,|c2020. 264 2 |bMade available through hoopla 300 1 online resource (1 audio file (9hr., 10 min.)) : |bdigital. 336 spoken word|bspw|2rdacontent 337 computer|bc|2rdamedia 338 online resource|bcr|2rdacarrier 344 digital|hdigital recording|2rda 347 data file|2rda 506 Digital content provided by hoopla. 511 0 Read by JD Jackson. 520 It was more than the long-awaited showdown between two superb athletes in their prime, more than the ultimate test of speed and artistry versus power and endurance. It was more than a boxing match, much more. The first meeting between Muhammad Ali and Joe Frazier at Madison Square Garden on March 8, 1971, transcended the world of sports to become a major international media spectacle with tremendous social and political overtones. Sportswriter Michael Arkush draws from interviews with Ali's trainer, Angelo Dundee; his doctor, Ferdie Pacheco; and more than 100 others to examine how the fight, watched by more than 300 million viewers around the world, ushered in a new era of sports marketing. From then on, every game would be turned into an "event," powered by over-the-top hype and carefully staged pageantry. This sweeping real-life saga features insightful portraits of both fighters. Among many telling details in this fascinating account, you'll discover why Ali's favorite foil, Howard Cosell, who had defended the champ passionately during his exile, did not call the fight, and how a prominent Hollywood agent and a California businessman teamed up to promote the event. You'll also learn how a little-known Georgia legislator helped make Ali's comeback possible. 538 Mode of access: World Wide Web. 600 10 Ali, Muhammad,|d1942-2016. 600 10 Frazier, Joe,|d1944-2011. 650 0 Boxing matches|zNew York (State)|zNew York. 650 0 African American boxers|vBiography. 650 0 Boxers (Sports)|zUnited States|vBiography. 700 1 Jackson, JD,|enarrator. 710 2 hoopla digital. 856 40 |uhttps://www.hoopladigital.com/title/ 12624253?utm_source=MARC|zInstantly available on hoopla. 856 42 |zCover image|uhttps://d2snwnmzyr8jue.cloudfront.net/ rcb_9781684574582_180.jpeg