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Author Iannarino, Anthony speaker.

Title Eat Their Lunch: Winning Customers Away from the Competition. with Anthony Iannarino and Penguin Random House [LinkedIn Learning electronic resource]

Publication Info. Carpenteria, CA, 2022.
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Playing Time 00h:52m:44s
Note 4/06/202212:00:00AM
Summary Explore sales strategies to grow your market share and scale your business by winning customers from the competition.
Cast Presenter: Anthony Iannarino
Summary It’s no secret that sales can be a messy enterprise. Growth all but requires that you take market share directly from your competitors. And you have to think fast and act now, or else they’ll do the same thing to you. But how do you execute a successful sales displacement, especially when the stakes are high? Eat Their Lunch lays out a simple answer: a strategy for winning customers away from the competition by offering them a better vision of the future. From sales and leadership expert Anthony Iannarino, the author of The Only Sales Guide You’ll Ever Need and The Lost Art of Closing, comes the first ever playbook for B2B sales, in this audio-only course. Get tips and techniques that you can put to use throughout the sales process, from the early stages of assessing your prospective customers, all the way to winning them over and closing a deal. This audiobook was created by Penguin Random House. We are pleased to host this content in our library.
System Details Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.
Genre Instructional films.
Educational films.
Added Author Random House, Penguin speaker. (Firm)
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