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Author Hornby, Jonathan.

Title Radical action for radical times : expert advice for creating business opportunity in good or bad economic times / Jonathan Hornby. [O'Reilly electronic resource]

Imprint Cary, N.C. : SAS Institute, 2009.
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Description 1 online resource (xvi, 137 pages) : illustrations
Bibliography Includes bibliographical references and index.
Contents What happened? -- Cascading consequences -- Cost -- Productivity -- Innovation -- Strategy -- Innovation life cycle -- Culture -- Communication and brand -- Customer value -- Standing out.
Summary Annotation The financial crisis that began in 2008 had many organizations wondering how they would survive, let alone grow. As organizations began to adapt, Jonathan Hornby was concerned many would do the wrong things. He brought together ten respected thought leaders to discuss options via a series of Webcasts. Each person's ideas built on the previous to deliver a comprehensive strategy that could help any organization succeed, regardless of the state of the economy. Not content with four hours of video, Jonathan interviewed each speaker to extract more expert knowledge and advice. That knowledge is contained within Radical Action for Radical Times: Expert Advice for Creating Business Opportunity in Good or Bad Economic Times. Hear from Carl Schramm, Joel Barker, Peter Turney, Tor Dahl, Gabor George Burt, Geoffrey Moore, Kevin Freiberg, Mark Thompson, Martha Rogers, and Gary Hoover as they share their thoughts on how recessions make us stronger; why we need to explore cascading consequences; what drives cost, profit, and value; how you can improve productivity; how you can innovate fast, at low cost and with low risk; why you should defy conventional wisdom and pursue strategies that are differentiated and reduce cost; how you can manage a conveyor belt of innovative ideas that deliver superior returns; how ordinary people can achieve extraordinary results; how you can keep things simple and delight customers; why customers are every company's scarcest commodity; and how you can become a successful leader.
Subject Financial crises -- United States.
Capitalism.
Recessions.
Technological innovations.
Leadership.
Leadership
Economic Theory.
Business & Economics.
Récessions.
Innovations.
Leadership.
Capitalism
Financial crises
Leadership
Recessions
Technological innovations
United States
Added Author SAS Institute.
Other Form: Print version: Hornby, Jonathan. Radical action for radical times. Cary, N.C. : SAS Institute, 2009 9781607640387 (OCoLC)464594305
ISBN 9781607640387
1607640384
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