| Description |
1 online resource (1 audio file (6hr., 41 min.)) : digital. |
|
digital digital recording rda |
|
data file rda |
| Access |
Digital content provided by hoopla. |
| Performer |
Narrated by Christine Marshall. |
| Summary |
Go Mobile is packed with tools, tips and techniques that will help readers to set-up, launch, and run a mobile media campaign. The book provides in-depth information about mobile media business models, platforms, solutions, and case studies, combined with actionable information that they can put to use immediately. The book explains how to: Understand the different mobile media platforms (Android, BlackBerry, iPhone, Palm, Windows) Use SMS for your business and develop your mobile website Advance your mobile advertising and search campaigns Use location-based marketing to get new customers Integrate social media with your company's mobile media campaign Use mobile E-commerce to improve brand loyalty Measure the ROI of a mobile media campaign Develop mobile media business models you can use to grow revenues |
| System Details |
Mode of access: World Wide Web. |
| Subject |
Business.
|
| Added Author |
Turner, Jamie.
|
|
hoopla digital.
|
| ISBN |
9781663709424 (sound recording : hoopla Audio Book) |
|
1663709424 (sound recording : hoopla Audio Book) |
| Music No. |
MWT13690541 |
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