LEADER 00000nam  2200313 i 4500 
003    DLC 
005    20170601102722.0 
008    170105s2017    nyua     b    001 0 eng   
010      2016044188 
020    9780814437964 (hardcover) 
040    DLC|beng|erda|cDLC|dGCmBT|dUtOrBLW 
042    pcc 
043    n-us--- 
092    302.30285|bHOE 
100 1  Hoefflinger, Mike,|eauthor. 
245 10 Becoming Facebook :|bthe 10 challenges that defined the 
       company disrupting the world /|cMike Hoefflinger. 
264  1 New York, NY :|bAMACOM,|c[2017] 
300    x, 244 pages :|billustrations ;|c24 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
504    Includes bibliographical references and index. 
520    Facebook's founding is legend: In a Harvard dorm, 
       wunderkind Mark Zuckerberg invented a new way to connect 
       with friends...and the rest is history. But for the people
       who actually molded this great idea into a game-changing 
       $300 billion company, the experience was far more 
       tumultuous and uncertain than we might expect.  Mike 
       Hoefflinger was one of those Facebook insiders. As a 
       computer engineer turned marketing innovator who worked 
       with COO Sheryl Sandberg, Hoefflinger had a front-row seat
       to the company's growing pains, stumbles, and 
       reinventions.  Becoming Facebook tells the coming-of-age 
       story of the now venerable giant. Filled with insights and
       anecdotes from crises averted and challenges solved, the 
       book tracks the company's development, uncovering lessons 
       learned on its way to greatness. 
610 20 Facebook (Firm) 
630 00 Facebook (Electronic resource) 
650  0 Internet industry|zUnited States. 
650  0 Online social networks.