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Author Tyre, Dan, 1958- author.

Title Inbound organization : how to build and strengthen your company's future using inbound principles [Hoopla electronic resource] / Dan Tyre, Todd Hockenberry.

Edition Unabridged.
Publication Info. [United States] : Gildan Media, 2018.
Made available through hoopla
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Description 1 online resource (1 audio file (6hr., 26 min.)) : digital.
digital digital recording rda
data file rda
Access Digital content provided by hoopla.
Cast Read by Dan Tyre, Todd Hockenberry.
Summary We're in a major shift in a fundamental aspect of how businesses grow, how buyers purchase, and how businesses build meaningful conversations and customer relationships. Companies who align their mission, strategies, action plans, and tools with the way buyers think, learn, discover, and purchase will have a huge competitive advantage. Organizations need to adjust their mindset and build a strategic foundation to deal with these facts and not just update a business plan. Inbound Organization shows leaders how to build their company's future around Inbound principles and strengthen the structural foundations necessary to deal with the changes in buyer behavior. It explains how and why Inbound ideas and how to create a remarkable customer experience belong in the boardrooms and on the desks of founders, entrepreneurs, business leaders, and anyone who has a responsibility to lead their organizations into the future. - Discover the foundation of inbound principles - Learn how to put ideas into practice today - Hear about organizations that successfully apply the principles of Inbound - Keep your business on course to succeed amidst buyer changes.
System Details Mode of access: World Wide Web.
Subject Organizational change.
Marketing.
Customer relations.
Personnel management.
Added Author Hockenberry, Todd, 1966- author.
hoopla digital.
ISBN 9781469098913 (sound recording : hoopla Audio Book)
1469098911 (sound recording : hoopla Audio Book)
Music No. MWT12205940
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