| Description |
1 online resource : illustrations |
| Summary |
There's been plenty of hype about the "netroots," and online activism on both the right and left. But most of it's been celebratory, not practical. This is a practical, start to finish guide to promoting any cause and participating in any social movement on the social Web. Long-time activist and online community expert Tom Head covers everything you need to know about e-activism, including: " Using the Web to find activism jobs and volunteer opportunities " Using Google Alerts, RSS feeds, and other tools to stay informed " Building cause-related web sites - even if you have practically no money or web experience " Engaging effectively on social networking sites " Promoting causes, events, or organizations without spamming " Getting more attention and links for a cause " Keeping allies informed via email, blogs, text messaging, and Twitter " Organizing local activists using global media, and using online activism to support on-the-ground work " Blogging to promote a cause: when it works, and when it's not worth it " Avoiding the common mistakes e-activists make. |
| Subject |
Social change.
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Online social networks.
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Online social networks -- Political aspects.
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Information society.
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Réseaux sociaux (Internet) |
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Réseaux sociaux (Internet) -- Aspect politique. |
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Société de l'information. |
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Online social networks -- Political aspects |
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Information society |
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Online social networks |
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Social change |
| Other Form: |
Print version: Head, Tom. It's your world, so change it. Indianapolis, Ind. : Que ; London : Pearson Education [distributor], 2009 9780789739773 (OCoLC)351312412 |
| ISBN |
9780768694291 |
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0768694299 |
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(pbk.) |
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(pbk.) |
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8131754634 |
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9788131754634 |
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