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Author Hayden, C. J.

Title Get clients now! : a 28-day marketing program for professionals, consultants, and coaches / C.J. Hayden. [O'Reilly electronic resource]

Edition Third edition.
Publication Info. New York : AMACOM - American Management Association, 2013.
To Access:
Available on O'Reilly for Public Libraries
Bookmark link: https://library.naperville-lib.org:444/record=b3162765~S1
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Description 1 online resource
data file rda
Bibliography Includes bibliographical references and index.
Contents Foreword / by Jay Conrad Levinson -- Acknowledgments -- Introduction -- The setup -- What really works? : effective marketing strategies -- Where do you start? : the marketing and sales cycle -- Where are you headed? : setting your sales and marketing goal -- The system -- What's stopping you? : selecting your success ingredients -- Here's what to do : choosing from the action plan menu -- You're ready -- Let's go! : putting the system into action -- The strategies -- Filling the pipeline : when you don't know enough people to contact -- Following up : when you know plenty of people but you're not contacting them -- Having sales conversations : when you're contacting people but not getting a chance to sell -- Closing sales : when you're having sales conversations but not getting sales -- Index.
Summary Want more clients? Better clients? Here's how! Complete with worksheets, exercises and all-new examples.
Subject Marketing -- Study and teaching.
Marketing -- Étude et enseignement.
Marketing -- Study and teaching
Other Form: Print version: 9780814432457 081443245X (DLC) 2012040655
ISBN 0814432468 (electronic bk.)
9780814432464 (electronic bk.)
(alk. paper)
(alk. paper)
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