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Author Schaffernicht, Martin F. G., 1961- author.

Title Growth dynamics in new markets : improving decision making through simulation model-based management / Martin F.G. Schaffernicht & Stefan N. Groesser. [O'Reilly electronic resource]

Publication Info. Hoboken, NJ : John Wiley & Sons, 2018.
©2018
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Description 1 online resource (1 volume) : illustrations
Bibliography Includes bibliographical references and indexes.
Subject Decision making.
Management.
Marketing.
Strategic planning.
Decision Making
Marketing
Prise de décision.
Gestion.
Marketing.
Planification stratégique.
decision making.
management.
marketing.
Decision making
Management
Marketing
Strategic planning
Added Author Groesser, Stefan N., 1978- author.
Other Form: Print version: Schaffernicht, Martin F.G., 1961- Growth dynamics in new markets. Hoboken, NJ : John Wiley & Sons Ltd, 2018 9781119118305 (DLC) 2017054563 (OCoLC)1011548357
ISBN 9781119127413
1119127416
9781119118220 (PDF ebook)
1119118220 (PDF ebook)
9781119118251 (PDF ebook)
1119118255 (PDF ebook)
9781119118275 (PDF ebook)
1119118271 (PDF ebook)
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