LEADER 00000nim a22004695a 4500 
003    MWT 
005    20191125102620.0 
006    m     o  h         
007    sz zunnnnnuned 
007    cr nnannnuuuua 
008    181123s2018    xxunnn es      i  n eng d 
020    9781977313515 (sound recording : hoopla Audio Book) 
020    1977313515 (sound recording : hoopla Audio Book) 
029    https://d2snwnmzyr8jue.cloudfront.net/
       ttm_9781977313515_180.jpeg 
028 42 MWT12259134 
037    12259134|bMidwest Tape, LLC|nhttp://www.midwesttapes.com 
040    Midwest|erda 
082 00 658.4/012|222 
099    eAudiobook hoopla 
099    eAudiobook hoopla 
100 1  Greenwald, Bruce C.,|d1946- 
245 10 Competition demystified :|ba radically simplified approach
       to business strategy|h[Hoopla electronic resource] /
       |cBruce Greenwald and Judd Kahn. 
250    Unabridged. 
264  1 [United States] :|bTantor Audio,|c2018. 
264  2 |bMade available through hoopla 
300    1 online resource (1 audio file (14hr., 21 min.)) :
       |bdigital. 
336    spoken word|bspw|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
344    digital|hdigital recording|2rda 
347    data file|2rda 
506    Digital content provided by hoopla. 
511 1  Read by Timothy Andrés Pabon. 
520    Bruce Greenwald, one of the nation's leading business 
       professors, presents a new and simplified approach to 
       strategy that cuts through much of the fog that has 
       surrounded the subject. Based on his hugely popular course
       at Columbia Business School, Greenwald and his coauthor, 
       Judd Kahn, offer an easy-to-follow method for 
       understanding the competitive structure of your industry 
       and developing an appropriate strategy for your specific 
       position. Over the last two decades, the conventional 
       approach to strategy has become frustratingly complex. 
       It's easy to get lost in a sophisticated model of your 
       competitors, suppliers, buyers, substitutes, and other 
       players, while losing sight of the big question: Are there
       barriers to entry that allow you to do things that other 
       firms cannot? 
538    Mode of access: World Wide Web. 
650  0 Strategic planning. 
650  0 Business planning. 
650  0 Competition. 
700 1  Kahn, Judd,|d1940- 
710 2  hoopla digital. 
856 40 |uhttps://www.hoopladigital.com/title/
       12259134?utm_source=MARC|zInstantly available on hoopla. 
856 42 |zCover image|uhttps://d2snwnmzyr8jue.cloudfront.net/
       ttm_9781977313515_180.jpeg