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Author Kerpen, Dave, author.

Title Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on all social networks that matter / Dave Kerpen ; with Michelle Greenbaum and Robert Berk ; new foreword by Carrie Kerpen.

Edition Revised and expanded third edition.
Publication Info. New York : McGraw Hill Education, [2019]
Location Call No. Status
 95th Street Adult Nonfiction  658.872 KER    AVAILABLE
 Nichols Adult Nonfiction  658.872 KER    AVAILABLE
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Description xvii, 296 pages : illustrations ; 23 cm
Bibliography Includes bibliographical references (page 185) and index.
Subject Internet marketing.
Online social networks.
Social media -- Economic aspects.
Customer relations.
Branding (Marketing)
Added Author Greenbaum, Michelle, author.
Berk, Robert, author.
ISBN 9781260453287 (alk. paper)
1260453286
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