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Author Gilmore, Glen, author.

Title Social media law for business : a practical guide for using Facebook, Twitter, Google+, and blogs without stepping on legal land mines / Glen Gilmore. [O'Reilly electronic resource]

Publication Info. New York : McGraw-Hill Education, [2015]
©2015
To Access:
Available on O'Reilly for Public Libraries
Bookmark link: https://library.naperville-lib.org:444/record=b3170342~S1
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Description 1 online resource (1 volume)
Bibliography Includes bibliographical references and index.
Contents How to write a social media policy without stepping on legal land mines -- Social (and mobile) recruiting, hiring & firing : legal issues you need to know -- Copyright, trademark and fair use : how to share content on social networks without getting sued or losing your social media accounts -- Marketing in social media : what you need to know -- How to make required disclosures in digital advertising -- How to run a social media "contest" without losing the prize -- Thou shalt not spam (on social networks) -- A word about (mobile) apps -- Legal issues for blogs and bloggers -- "Business to government" : social media best practices for large organizations and social compliance in government -- Digital legacy (who gets your twitter and other digital accounts when you quit your job or when you die) -- Going global : international social media law -- Nike : a lesson in international social media non-disclosure -- Best practices for compliant social media : case studies.
Subject Social media -- Law and legislation -- United States.
User-generated content.
Contenu créé par l'utilisateur.
Social media -- Law and legislation
User-generated content
United States
Added Title Practical guide for using Facebook, Twitter, Google+, and blogs without stepping on legal land mines
Other Form: Print version : Gilmore, Glen. Social media law for business. New York : McGraw-Hill Education, [2015] 9780071799607 (DLC) 2014027211 (OCoLC)877912607
ISBN 9780071799614
0071799613
0071799605
9780071799607
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