| Description |
1 online resource (160 pages) : illustrations. |
| Series |
Portfolio skills. Graphic design |
|
Portfolio skills. Graphic design.
|
| Note |
Includes index. |
| Contents |
The evolution of an industry -- Four-color printing explained -- Understanding color -- Calibrating a grayscale image -- Bitmaps and pixel depth -- Calibrating color images -- Good and bad image formats ... and others! -- Resolution and scanning -- Trapping -- Using Pantone colors -- Photoshop tips and more -- Preparing the file for the printer. |
| Summary |
Annotation This book gives designers the confidence to do everything necessary to ensure trouble-free, high-quality printing to calibrate images (colour and black and white); adjust trapping levels in all the major software applications, and mix colours that wont print as something that is a complete surprise. It explains scanning and resolution, and discusses good and bad image formats, describing techniques to make images look good in print even if they have been downloaded from the internet. There is advice on how to get accurate quotes from a printer, a checklist to use when sending a job to print and a glossary of print production terms. This book is not only for students and is an invaluable resource for young graphic designers, who very often dont know how to brief printers correctly. First edition published as Getting it Right in Print, 978-0810992061 by Abrams (2005). |
| Subject |
Desktop publishing.
|
|
Graphic design (Typography)
|
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Image processing -- Digital techniques.
|
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Printing -- Data processing.
|
|
Éditique. |
|
Arts graphiques. |
|
Traitement d'images -- Techniques numériques. |
|
desktop publishing. |
|
digital imaging. |
|
Desktop publishing |
|
Graphic design (Typography) |
|
Image processing -- Digital techniques |
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Printing -- Data processing |
| Other Form: |
Print version: Gatter, Mark. Production for print. Rev. and expanded ed. London : Laurence King, 2010 9781856696999 (OCoLC)636920012 |
| ISBN |
9781780670867 (electronic bk.) |
|
1780670869 (electronic bk.) |
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