Title Emerging markets rule : growth strategies of the new global giants / Mauro F. Guillén and Esteban García-Canal. [O'Reilly electronic resource]

Imprint

To Access:
Available on O'Reilly for Public Libraries

Bookmark link: https://library.naperville-lib.org:444/record=b3162551~S1

QR Code

Description	1 online resource (1 volume) : illustrations
Bibliography	Includes bibliographical references and index.
Contents	Introduction : a permanent revolution -- Execute, strategize, then execute again -- Cater to the niches -- Scale to win -- Embrace chaos -- Acquire smart -- Expand with abandon -- No sacred cows! -- Take action!
Summary	Offering a road map for business success in the increasingly competitive; chaotic global markets; this book explains what is happening; why it is happening--and how you can prevent it from happening to you. -- Edited summary from book.
Language	English.
Subject	Developing countries -- Economic conditions.
	Lean manufacturing.
	Strategic planning.
	Production allégée.
	Planification stratégique.
	Economic history
	Lean manufacturing
	Strategic planning
	Developing countries
	Business & Economics.
	Economic History.
Added Author	García-Canal, Esteban.
Added Title	Growth strategies of the new global giants
Other Form:	Print version: Guillén, Mauro F. Emerging markets rule. New York : McGraw-Hill, ©2013 9780071798112 (DLC) 2012033515 (OCoLC)793223459
ISBN	9780071798129 (electronic bk.)
	0071798129 (electronic bk.)
	(hbk.)
	(alk. paper)

Patron reviews: add a review

You can...

Also...

More Information

Copies