| Playing Time |
00h:21m:55s |
| Note |
12/09/201912:00:00AM |
| Summary |
Style guides are the foundation of a strong brand identity. Learn how to develop a style guide to inform the use of elements such as logos, typography, color, and imagery. |
| Cast |
Presenter: Nigel French |
| Summary |
A style guide helps clarify a company's voice, look, and identity. It also ensures that the brand is memorable and consistent over time. In this course, designer Nigel French explains how to develop a style guide to build and maintain a strong brand identity. Learn about the purpose, format, and audience for a style guide, and decide which elements to include. Nigel shows how to build guidelines that make it easy for clients and colleagues to maintain logo integrity, a unified voice, and consistent use of typography, color, and imagery. |
| System Details |
Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection. |
| Genre |
Instructional films. |
|
Educational films. |
| Added Author |
linkedin.com (Firm)
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