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Authors (1-2 of 2)
Eisingerich, Andreas,
1
EBOOK
2019
Avoiding the Pitfalls of Customer Participation
Merlo, Oman, author.
MIT Sloan Management Review, 2019.
Available Onlineavailable online
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2
EBOOK
2014
Why Customer Participation Matters
Chan, Kimmy, author.
MIT Sloan Management Review, 2014.
Available Onlineavailable online
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