| Description |
1 online resource (172 pages) |
| Summary |
An Easy Approach to Using Surveys to Elicit Requirements! Surveying is an excellent way to elicit requirements, but reliable resources that examine survey methods are hard to find -- until now. Surveying Fundamentals for Business Analysts presents the basics of developing and executing efficient and effective surveys. It offers detailed descriptions of the different types of surveys and guidance on how to choose the right survey for your task as well as how to identify stakeholders and participants. Surveying Fundamentals also presents specific instructions on writing effective questions and gearing them toward a particular audience. This practical guide provides the fundamentals you need to conduct and present the results of surveys -- in one simple source. Follow the author's step-by-step approach to: " Determine the scope of the survey " Design questions that will capture specific data " Analyze the data objectively and effectively " Report the findings clearly Add effective surveying to your list of business analysis skills! |
| Contents |
Intro; Title Page; Copyright; About the Author; Contents; Foreword; Preface; Introduction: Why Surveys?; Types of Surveys; Surveys and Structured Interviews; The Survey Process; Chapter 1: Defining the Objective; Setting Objectives; Determining the Variables and Variations; Chapter 2: Identifying the Group; Stakeholders; The Participants; Selecting Potential Participants; Chapter 3: Writing Questions; Writing Effective Survey Questions; Types of Questions; Open-Ended Questions; Argument Open-Ended Questions; Single-Response Open-Ended Questions; Closed-Ended Questions; Dichotomous Items. |
|
Multiple-Response ItemsInterval Scales; Ranking-Order Scales; Rating Scales; Checklist for Writing Good Questions; Good Habits for Writing Questions; Chapter 4: Ordering and Laying Out the Survey; Appearance; The Length of the Survey; The Order of the Questions; Combining Questions; Chapter 5: Piloting the Survey; The Pilot; Selecting the Pilot Participants; The Cover Letter for the Pilot; Analyzing the Pilot Results; Chapter 6: Sending Out the Survey and Following Up with Participants; The Importance of the Cover Letter; Sending Out the Survey; Following Up with Participants; Response Rates. |
|
Chapter 7: Analyzing and Interpreting the ResultsAnalyzing Data from Open-Ended Questions; Analyzing Data from Closed-Ended Questions; Frequency Distribution; Mean; Median; Mode; Range; Chapter 8: Reporting on the Results; Possible Audiences for Survey Results; The Written Report; The Presentation; Formatting the Results; Lists; Pie Charts; Bar Charts and Line Charts; Tables; Appendix A: Checklist for Writing Good Questions; Appendix B: Survey Process Template; Appendix C: Question-Writing Template; Appendix D: Case Study; Defining the Objectives; Identifying the Stakeholders. |
|
Identifying and Selecting Potential ParticipantsWriting the Survey Questions; Demographic Questions; Questions Related to the First Objective; Questions Related to the Second Objective; Organizing the Survey; The Pilot; Sending Out the Survey; Results: Demographics; Results: The First Objective; Results: The Second Objective; Conclusions; Glossary; Bibliography; Index. |
| Subject |
Graphic design (Typography)
|
|
Type and type-founding.
|
|
Graphic arts.
|
|
Arts graphiques. |
|
graphic arts. |
|
graphic design. |
|
Graphic arts |
|
Graphic design (Typography) |
|
Type and type-founding |
| ISBN |
9781567263367 |
|
1567263364 |
|
1523097000 |
|
9781523097005 |
|
More Resources