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Author Crimmins, James C., author.

Title 7 secrets of persuasion : leading-edge neuromarketing techniques to influence anyone / James C. Crimmins, PhD.

Publication Info. Wayne, NJ : Career Press, 2016.
Bookmark link: https://library.naperville-lib.org:444/record=b1796622~S1
Location Call No. Status
 95th Street Adult Nonfiction  153.852 CRI    AVAILABLE
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Description 218 pages : illustrations ; 23 cm
Bibliography Includes bibliographical references (pages 203-212) and index.
Summary 7 Secrets of Persuasion takes the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.
Subject Persuasion (Psychology)
Influence (Psychology)
Added Title Seven secrets of persuasion
ISBN 9781632650603
1632650606
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