Title What works / Robert Cornish and Wil Seabrook. [O'Reilly electronic resource]

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Hoboken, New Jersey : John Wiley & Sons, Inc., 2012.

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Bookmark link: https://library.naperville-lib.org:444/record=b3158739~S1

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Description	1 online resource
	data file rda
Contents	Introduction -- On sales -- On operations -- On focus -- On marketing -- Conclusion -- Acknowledgements -- About the authors.
Summary	What Works provides applicable and relevant info for business owners that you can put to use to help remedy their problems. Authors Robert Cornish and Wil Seabrook offer advice use such as: Know Your Public: Focus all sales and marketing efforts only on companies and people that fit that audience you defined in the profile. This one strategy will dramatically drive growth because you're directing your efforts to the people most likely to do business with you. Measure Weekly: Measuring by week and managing by week can help you avoid a catastrophe that is hard to handle or corr.
Subject	Entrepreneurship.
	Strategic planning.
	Industrial management.
	Entrepreneuriat.
	Planification stratégique.
	Gestion d'entreprise.
	entrepreneurs.
	Entrepreneurship
	Industrial management
	Strategic planning
Added Author	Seabrook, Wil.
Other Form:	Print version: Cornish, Robert. What works. Hoboken, N.J. : Wiley, 2012 9781118250075 (DLC) 2012012431
ISBN	9781118412022 (epub)
	1118412028 (epub)
	9781118412015 (pdf)
	111841201X (pdf)
	9781118491461 (ebk)
	1118491467 (ebk)
	1283917157
	9781283917155
	(cloth)
	(cloth)

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