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Author Conrad, Mark, 1958-

Title The business of sports : a primer for journalists / Mark Conrad. [O'Reilly electronic resource]

Edition 2nd ed.
Imprint New York : Routledge, ©2011.
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Description 1 online resource (xx, 377 pages)
data file
Series Communication series
Routledge communication series.
Contents 1 The structure of professional team sports -- 2. The structure of individual sports -- 3. The structure of college and high school sports -- 4. The international sports system -- 5. Sports contracts -- 6. Labor relations in sports -- 7. Sports agents -- 8. Team relocation and facility issues -- 9. Sports injuries -- 10. Performance-enhancing drugs in sports -- 11. Discrimination in sports -- 12. Intellectual property and sports -- 13. Traditional and new media in sports.
Bibliography Includes bibliographical references and index.
Summary This book explores the business aspect of sports with an orientation to those topics that are most relevant to journalists, providing the foundation for understanding the various parts of the sports business. Moving beyond sports writing, this text offers a distinct perspective on professional, college, and international sports organizations - structure, governance, labor issues, and other business factors within the sports community. Written clearly and compellingly, The Business of Sports includes cases (historical, current, and hypothetical) to illustrate how business concerns p.
Subject Sports -- Economic aspects.
Sports administration.
Sports journalism.
Sports -- Aspect économique.
Sports -- Gestion.
Presse sportive.
Sports administration
Sports -- Economic aspects
Sports journalism
Other Form: Print version: Conrad, Mark, 1958- Business of sports. 2nd ed. New York : Routledge, ©2011 9780415876520 (DLC) 2010026433 (OCoLC)436030456
ISBN 9780203835302 (electronic bk.)
0203835301 (electronic bk.)
9781136855528
1136855521
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