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Author Chen, Andrew (General partner), author.

Title The cold start problem : how to start and scale network effects / Andrew Chen.

Edition First edition.
Publication Info. New York, NY : Harper Business, an imprint of HarperCollinsPublishers, [2021]
Location Call No. Status
 95th Street Adult Nonfiction  658.11 CHE    AVAILABLE
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Description vii, 386 pages : illustrations ; 24 cm
Bibliography Includes bibliographical references.
Summary "A startup executive and investor draws on expertise developed at the premier venture capital firm, Andreessen Horowitz, and as an executive at Uber to address how tech's most successful products have solved the dreaded "cold start problem"-by leveraging networks effects to launch and scale towards billions of users"-- Provided by publisher.
Subject New business enterprises.
Investments.
Social networks.
ISBN 9780062969743 (hardcover)
0062969749 (hardcover)
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