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Author Cartman, Joseph.

Title Strategic mobile design : creating engaging experiences / Joseph Cartman and Richard Ting. [O'Reilly electronic resource]

Imprint Berkeley, Calif. : New Riders, ©2009.
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Description 1 online resource (xii, 210 pages) : illustrations (chiefly color)
Series Voices that matter
Voices that matter.
Note Includes index.
Contents Creative strategy for the mobile medium -- The mobile experience for a global audience -- Designing for a progressive medium -- Modes of communication -- Designing for your audience and their handsets -- Interaction design -- Visual design -- Pioneering tools for mobile development and services -- Location-based for mobile shopping -- Connecting the physical with virtual -- Urban navigation service -- Mobile in academia -- Mobile in art.
Subject Mobile communication systems.
Mobile communication systems -- Design.
Mobile communication systems -- Marketing.
Radiocommunications mobiles.
Mobile communication systems.
Mobile communication systems -- Design.
Mobile communication systems -- Marketing.
Mobile communication systems
Mobile communication systems -- Design
Added Author Ting, Richard.
Other Form: 0321580079 9780321580078
ISBN 9780321574367
0321574362
(pbk.)
(pbk.)
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