Description |
xviii, 349 pages ; 24 cm |
Note |
Revised edition of the author's Inspired, [2008]. |
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Includes index. |
Summary |
"The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new--sharing the latest practices and techniques of today's most-successful tech product companies, and the men and women behind every great product"-- Provided by publisher. |
Subject |
Quality of products.
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Consumer satisfaction.
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Customer relations.
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Production planning.
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New products.
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ISBN |
9781119387503 (hardback) |
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1119387507 (hardback) |
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