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Author Cagan, Marty, author.

Title Inspired : how to create tech products customers love / Marty Cagan.

Edition Second edition.
Publication Info. Hoboken : Wiley, [2017]
©2018
Location Call No. Status
 95th Street Adult Nonfiction  658.575 CAG    DUE 06-07-24
 Naper Blvd. Adult Nonfiction  658.575 CAG    DUE 06-05-24
 Nichols Adult Nonfiction  658.575 CAG    DUE 12-21-23 BILLED
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Description xviii, 349 pages ; 24 cm
Note Revised edition of the author's Inspired, [2008].
Includes index.
Summary "The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new--sharing the latest practices and techniques of today's most-successful tech product companies, and the men and women behind every great product"-- Provided by publisher.
Subject Quality of products.
Consumer satisfaction.
Customer relations.
Production planning.
New products.
ISBN 9781119387503 (hardback)
1119387507 (hardback)
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