| Description |
1 online resource |
| Series |
Brilliant Business
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| Summary |
Business models are the beating heart of your firm's value proposition. Great business models drive rapid growth; bad business models can doom the most promising ventures. Brilliant Business Models clearly shows you how to create, test, adapt, and innovate successful and appropriate business models in any business context. |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Part 1: The truth about business models 1. Business models in practice 2. A brief history of business models 3. There are no magic bullets Part 2: Business model architecture 4. Looking at your raw materials 5. Collecting and connecting your stakeholders -- Customers, users, suppliers, purchasers, competitors 6. Solid structure -- creating and capturing value in business models 7. Crafting compelling stories- the power of business model narratives 8. The business model life cycle Part 3: Business model change and innovation 9. When business models fail 10. Change and adaptation, Innovation and disruption 11. Back to the beginning Resources developed throughout the book: -- 25 brilliant business model tips -- 12 brilliant examples to highlight specific business model elements, designs, or innovations. -- Links to online resources, including free online business model design sites; Links to short third-party videos covering specific business model topics. |
| Subject |
Business planning.
|
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Strategic planning.
|
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Creative ability in business.
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Creative thinking.
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Technological innovations.
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Planification stratégique. |
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Créativité dans les affaires. |
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Innovations. |
|
Business planning |
|
Creative ability in business |
|
Creative thinking |
|
Strategic planning |
|
Technological innovations |
| Added Author |
George, Gerard.
|
| Other Form: |
Print version: Bock, Adam J. Business Model Book. First edition. Harlow, United Kingdom : Pearson Education Limited, 2017 1292135700 9781292135700 (OCoLC)962391658 |
| ISBN |
9781292135724 (electronic bk.) |
|
1292135727 (electronic bk.) |
|
9781292135717 |
|
1292135719 |
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