| Description |
1 online resource (xxiii, 272 pages) : illustrations |
| Note |
Includes index. |
| Contents |
1. The secret to a successful website -- 2. Stress-free planning -- 3. The perfect team -- 4. Differences over design -- 5. Creating killer content -- 6. User-centric design -- 7. Ensuring access for all -- 8. Taking control -- 9. Decoding technobabble -- 10. Driving traffic -- 11. Engaging your visitors -- 12. Planning for the future. |
| Summary |
Describes the process of developing a Web site, covering such topics as forming a vision for a site, selecting a design agency, establishing performance metrics, and marketing the site. |
| Subject |
Web sites -- Management.
|
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Web sites -- Design.
|
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Sites Web -- Gestion. |
|
Sites Web -- Conception. |
|
Web sites -- Management. |
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Web sites -- Design. |
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Web sites -- Design |
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Web sites -- Management |
| Other Form: |
Print version: Boag, Paul. Website owner's manual. Greenwich, Conn. : Manning, ©2010 9781933988450 (OCoLC)268787690 |
| ISBN |
9781933988450 (paperback) |
|
1933988452 (paperback) |
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