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049    INap 
082 04 650.1 
082 04 650.1|222 
099    eBook O’Reilly for Public Libraries 
100 1  Wilson, Jerry S. 
245 10 Managing brand you :|bseven steps to creating your most 
       successful self /|cJerry S. Wilson and Ira Blumenthal.
       |h[O'Reilly electronic resource] 
260    New York :|bAMACOM/American Management Association,
       |c©2008. 
300    1 online resource (xii, 236 pages) :|billustrations 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
347    text file 
504    Includes bibliographical references and index. 
505 0  What branding can do for you -- Who am I and how did I get
       here? -- Step one: do the brand YOU audit -- What do I 
       stand for today? -- Step two: assess your brand YOU image 
       -- What do I want to stand for? -- Step three: determine 
       your brand YOU identity and essence -- I can get there 
       from here! -- Step four: position your new brand YOU -- If
       it's to be, it's up to me! -- Step five: set your brand 
       YOU goals -- I can build my own personal roadmap on my own
       terms -- Step six: establish your brand YOU strategies -- 
       I am ready to commit to my action plan -- Step seven: 
       implement, monitor, and adjust your new brand YOU. 
520    The ultimate guide that will help readers define 
       themselves, achieve their goals, and make the right kind 
       of lasting impression. 
542    |g2008 
588 0  Print version record. 
590    O'Reilly|bO'Reilly Online Learning: Academic/Public 
       Library Edition 
650  0 Success. 
650  0 Branding (Marketing) 
650  6 Succès. 
650  6 Stratégie de marque. 
650  7 branding.|2aat 
650  7 Branding (Marketing)|2fast 
650  7 Success|2fast 
655  0 Electronic book. 
700 1  Blumenthal, Ira. 
776 08 |iPrint version:|aWilson, Jerry S.|tManaging brand you.
       |dNew York : AMACOM/American Management Association, ©2008
       |z9780814410684|z0814410685|w(DLC)  2007051366
       |w(OCoLC)185095468 
856 40 |uhttps://ezproxy.naperville-lib.org/login?url=https://
       learning.oreilly.com/library/view/~/9780814410691/?ar
       |zAvailable on O'Reilly for Public Libraries 
938    Books 24x7|bB247|nbkb00033323 
938    Coutts Information Services|bCOUT|n8843135 
938    ProQuest Ebook Central|bEBLB|nEBL408763 
938    EBSCOhost|bEBSC|n236154 
938    Internet Archive|bINAR|nisbn_9780814410684 
938    YBP Library Services|bYANK|n2906871 
994    92|bJFN