| Description |
1 online resource (7 pages) |
| Bibliography |
Includes bibliographical references. |
| Summary |
Mercedes-Benz's Startup Autobahn is an open corporate accelerator built on an open innovation platform that enabled the automaker to screen thousands of startups, execute more than 150 pilot projects, and implement 17 innovative solutions between 2016 and 2021. Mercedes's experience demonstrates how companies can leverage the open corporate accelerator model to more effectively integrate startups into the corporate R&D processes and accelerate their innovation efforts. |
| Subject |
Daimler-Benz Aktiengesellschaft.
|
|
Daimler-Benz Aktiengesellschaft |
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New business enterprises -- Management.
|
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Business incubators.
|
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Nouvelles entreprises -- Gestion. |
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Incubateurs d'entreprises. |
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Business incubators |
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New business enterprises -- Management |
| Added Author |
Giones, Ferran, author.
|
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Brem, Alexander, author.
|
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Gneiting, Philipp, author.
|
| Standard No. |
53863MIT63208 |
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