| Description |
1 online resource (xvii, 206 pages) |
| Series |
Sustainability in textiles |
|
Sustainability in textiles.
|
| Summary |
The make-take-waste paradigm of fast fashion explains much of the producer and consumer behavior patterns towards fast fashion. The evolution from a two-season fashion calendar to fast fashion, characterized by rapid product cycles from retailers and impulse buying by consumers, presents new challenges to the environment, workplace and labour practices. This book provides a comprehensive overview of new insights into consumer behaviour mechanisms in order to shift practices toward sustainable fashion and to minimize the negative impacts of fast fashion on the environment and society. Concepts and techniques are presented that could overcome the formidable economic drivers of fast fashion and lead toward a future of sustainable fashion. While the need for change in the fashion industry post-Rana Plaza could not be more obvious, alternative and more sustainable consumption models have been under-investigated. The paucity of such research extends to highly consumptive consumer behaviours regarding fast fashion (i.e. impulse buying and throwaways) and the related impediments these behaviours pose for sustainable fashion. Written by leading researchers in the field of sustainable fashion and supported by the Textile Institute, this book evaluates fashion trends, what factors have led to new trends and how the factors supporting fast fashion differ from those of the past. It explores the economic drivers of fast fashion and what social, environmental and political factors should be maintained, and business approaches adopted, in order for fast fashion to be a sustainable model. In particular, it provides consumer behaviour concepts that can be utilized at the retail level to support sustainable fashion. |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Rana Plaza as a threat to the fast fashion model? An analysis of institutional responses to the disaster in Germany / Nora Lohmeyer and Elke Schüßler -- Evaluating fast fashion: examining its micro and the macro perspective / Shipra Gupta and James W. Gentry -- Mind the gap: fashion consumers' intentions and behaviours / Mark Sumner -- Drivers and obstacles of ethical fashion consumption / Zara Berberyan, Sarah Margaretha Jastram and Barry A. Friedman |
|
Knowing better, but behaving emotionally: strong emotional undertone in the fast fashion consumption / Kirsi Niinimäki -- From myopia to boycott: consumer acceptance of, and resistance to, fast fashion / Rose Hiquet, Johanna Brunneder and Won-Yong Oh -- Enabling sustainable behaviours through m-commerce app design: focus on the fast fashion industry / Christopher J. Parker and Claudia E. Henninger -- Consumer colour and style preferences: a new approach to tackling the textile waste conundrum / Tracy Diane Cassidy -- Looking backwards and forwards in sustainable fashion: a comparison of two social enterprises to circulate used clothes / Heike Derwanz -- The becoming of repair: understanding garment mending through a practice theory perspective / Marium Durrani -- Innovative sustainability in South Asian garment supply chains: the case of MAS Holdings in Sri Lanka / Enrico Fontana -- Sustainable fashion: a hybrid business model for social, economic and environmental responsibility in Haiti / Mary Conway Dato-On and Isabel Artemis Walker -- Product service systems: a viable business model for fashion brands? / Naomi Braithwaite and Annika Schlemann -- Redirecting the fashion industry towards eco-effective practices / Mary S. Ruppert-Stroescu -- To wear or to own? Influences of values on the attitudes towards and the engagement in collaborative fashion consumption / Samira Iran and Sonja M. Geiger -- Evaluating social transparency in global fashion supply chains / Denis Bozic and Alexis H. Bateman -- A bank for fabrics: innovation and waste prevention / Gabriela Amorozo Francisco and Sylmara Gonçalves-Dias -- From sustainable sourcing to sustainable consumption: the case of DBL Group in Bangladesh / Nika Salvetti and André Nijhof. |
| Subject |
Fashion merchandising.
|
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Consumer behavior.
|
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Mode -- Marchandisage. |
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Consommateurs -- Comportement. |
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Consumer behavior |
|
Fashion merchandising |
| Added Author |
Heuer, Mark, 1954- editor.
|
|
Becker-Leifhold, Carolin.
|
| Other Form: |
Print version: Eco-friendly and fair. London : Routledge, 2018 1783537183 9781783537181 (OCoLC)1010543564 |
| ISBN |
9781351058339 (electronic bk.) |
|
1351058339 (electronic bk.) |
|
9781351058353 (electronic bk.) |
|
1351058355 (electronic bk.) |
|
9781351058346 (pdf) |
|
1351058347 (pdf) |
|
9781351058322 (mobi) |
|
1351058320 (mobi) |
|
(hardcover) |
|
(hardcover) |
| Standard No. |
10.4324/9781351058353 doi |
|
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