LEADER 00000cam a2200649 a 4500 
001    67616597 
003    OCoLC 
005    20240129213017.0 
006    m     o  d         
007    cr cn||||||||| 
008    060425s2005    njua    ob    001 0 eng d 
019    62791295|a647788412|a961662931|a962688532|a1102205868 
020    0470028297|q(electronic bk. ;|qAdobe Reader) 
020    9780470028292|q(electronic bk. ;|qAdobe Reader) 
020    0470012730 
020    9780470012734 
024 3  9780470012734|q(hbk. ;|qalk. paper) 
029 1  DEBBG|bBV042965494 
029 1  DEBSZ|b396075495 
029 1  DEBSZ|b422292672 
029 1  GBVCP|b801420768 
035    (OCoLC)67616597|z(OCoLC)62791295|z(OCoLC)647788412
       |z(OCoLC)961662931|z(OCoLC)962688532|z(OCoLC)1102205868 
037    |bOverDrive, Inc.|nhttp://www.overdrive.com 
037    D962382B-9F50-4D91-B1E8-2972B532B799|bOverDrive, Inc.
       |nhttp://www.overdrive.com 
040    TEFOD|beng|epn|cTEFOD|dOCLCQ|dTEFOD|dN$T|dYDXCP|dIDEBK
       |dE7B|dOCLCQ|dREDDC|dOCLCQ|dOCLCF|dDEBSZ|dOCLCO|dOCLCQ
       |dTEFOD|dOCLCQ|dAGLDB|dVNS|dOCLCQ|dVTS|dAU@|dJBG|dU3W|dM8D
       |dZQP|dINARC|dOCLCQ|dOCLCO|dOCLCQ|dOCLCO 
049    INap 
082 04 658.3/14 
082 04 658.3/14|222 
099    eBook O’Reilly for Public Libraries 
100 1  Barrow, Simon. 
245 14 The employer brand :|bbringing the best of brand 
       management to people at work /|cSimon Barrow and Richard 
       Moseley.|h[O'Reilly electronic resource] 
250    2nd ed., rev. and updated. 
260    Hoboken, NJ :|bWiley,|c2005. 
300    1 online resource (xviii, 214 pages) :|billustrations 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
504    Includes bibliographical references (pages 201-205) and 
       index. 
505 0  The Employer Brand; Contents; List of Illustrations; 
       Acknowledgements; Preface; PART I: THE RATIONALE FOR 
       CHANGE; PART II: THE 'HOW TO' GUIDE; PART III: APPENDICES;
       References; Index. 
520    Levels of 'employer brand awareness' are rising fast 
       across Europe, North America and Asia-Pacific, as leading 
       companies realise that skilled, motivated employees are as
       vital to their commercial success as profitable customers 
       and apply the principles of branding to their own 
       organization. Starting with a review of the pressures 
       which have generated current interest in employer branding,
       this definitive book goes on to look at the historical 
       roots of brand management and the practical steps 
       necessary to achieve employer brand management success - 
       including the business case, research, positio. 
588 0  Print version record. 
590    O'Reilly|bO'Reilly Online Learning: Academic/Public 
       Library Edition 
650  0 Product management. 
650  6 Produits commerciaux|xGestion. 
650  7 Product management|2fast 
700 1  Moseley, Richard. 
776 08 |iPrint version:|aBarrow, Simon.|tEmployer brand.|b2nd ed.,
       rev. and updated.|dHoboken, NJ : Wiley, 2005|z0470012730
       |w(DLC)  2005020003|w(OCoLC)61169634 
856 40 |uhttps://ezproxy.naperville-lib.org/login?url=https://
       learning.oreilly.com/library/view/~/9780470012734/?ar
       |zAvailable on O'Reilly for Public Libraries 
938    ebrary|bEBRY|nebr10301602 
938    EBSCOhost|bEBSC|n146011 
938    Internet Archive|bINAR|nemployerbrandbri0000barr 
938    YBP Library Services|bYANK|n2373290 
938    YBP Library Services|bYANK|n12678648 
994    92|bJFN