| Description |
1 online resource (1 volume) |
| Note |
Previous edition: 2010. |
| Bibliography |
Includes bibliographical references and index. |
| Summary |
The Leadership Book has a very clear structure which has been specially designed to make the 50 sections quick and easy to use. Each challenge is approached in the same way: Understanding the issue, key leadership actions to take, the measures of success and the pitfalls to watch out for. The areas covered include: Leading your strategy, defining and managing your team, managing change and innovation, understanding the market, resolving conflict and communicating your vision. The Leadership Book offers fast effective solutions to pressing business challenges. |
| Contents |
Cover -- Contents -- About the author -- Acknowledgements -- Introduction to the second edition: what's new? -- Introduction to the first edition -- The Leadership7 -- Part 1: Your leadership self -- First days in the job -- Demeanour: setting the tone -- Leadership principles -- Trusting your instincts -- Focusing on what matters -- Managing meetings -- Time management -- You and your boss -- Part 2: Vision and strategy: the leadership mantra -- Setting and selling a vision -- Leading strategy -- Leadership priorities -- Part 3: Your leadership team -- Forming your leadership team |
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Leading your leadership team -- 121s -- Your team is more skilled than you -- Part 4: Leading change -- The change imperative -- Managing change -- Resistance to change -- Credibility from repetition -- Part 5: Leading your team: performance excellence -- Process: making the right things happen at the right time -- Team meetings -- People performance management -- Interpersonal conflict -- The difficult interview -- Objectives and incentives -- Part 6: Leading internationally -- International leadership culture -- International strategy -- International prioritisation |
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Team members in other countries -- Part 7: Leading efficiency: reducing cost -- Understanding cost -- Managing costs -- Supplier strategies -- Part 8: Sales: customers leading you -- The importance of the customer -- The customer journey 1: customer experience -- The customer journey 2: technology journey -- Sell! Sell! Sell! -- Part 9: Marketing: leading the market -- Marketing is everyone -- Branding and organisational identity -- Communications: getting the message over -- Part 10: Leading digital innovation -- Digital transformations -- Leading digital product development |
|
Digital skills revolution -- Part 11: Learning: leadership development -- The knowledge premium -- Awaydays -- Seeking feedback -- Index |
| Subject |
Leadership.
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|
Leadership |
|
Leadership. |
|
Leadership |
| Other Form: |
Print version: Anderson, Mark, 1961- Leadership book. 2nd ed. Harlow, England : Pearson Education, 2013 9780273776703 0273776703 (DLC) 2013017917 (OCoLC)842316563 |
| ISBN |
9780273776734 |
|
0273776738 |
|
9780273776710 |
|
0273776711 |
|
(pbk.) |
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(pbk.) |
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(etext) |
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(etext) |
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