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Author Mai, Robert P., author.

Title The leader as communicator : strategies and tactics to build loyalty, focus effort, and spark creativity / Robert Mai and Alan Akerson. [O'Reilly electronic resource]

Publication Info. New York : Amacon, 2003.
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Description 1 online resource (xi, 276 pages)
Bibliography Includes bibliographical references (pages 259-267) and index.
Summary In turbulent times, the ability to communicate with power and purpose becomes a crucial leadership competency. Smart executives realize that leadership communication isn't a matter of "making nice," but a strategic necessity. Organized around an original model defining the important communication roles a leader must fill, The Leader as Communicator examines roles as diverse as trust-builder and critic, renewal champion and navigator, learning advocate and provocateur. The book presents case studies of organizations including Cadillac, Emerson, and Saturn, plus dozens of other examples. Packed with strategies and tactics showing how leaders can shape the communications climate of their organizations, the book culminates with assessment exercises that let readers measure their own communication skills. This insightful book demonstrates how to become a stronger, more confident leader--one who can use communication to build alignment, enthusiasm, and productivity.
Subject Communication in management.
Communication in organizations.
Leadership.
Executives.
Personnel management.
Communication in management.
Communication in organizations.
Leadership.
Communication en gestion.
Communication dans les organisations.
Leadership.
Personnel -- Direction.
Communication in management
Communication in organizations
Executives
Leadership
Personnel management
Added Author Akerson, Alan, 1945- author.
Other Form: Print version: Mai, Robert P. Leader as communicator. New York : AMACOM, American Management Association, ©2003 0814407404 (DLC) 2002155174 (OCoLC)51177440
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