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Author Martins, Luis Bravo, author.

Title Metaversed / Luis Bravo Martins, Samantha G. Wolfe ; foreword by Martina Welkhoff, Amy LaMeyer. [O'Reilly electronic resource]

Publication Info. Hoboken, New Jersey : John Wiley & Sons, Inc., [2023]
©2023
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Description 1 online resource
Bibliography Includes bibliographical references and index.
Summary Understand the coming metaverse--and discover how to look past the hype and harness the future of technology. Metaversed is an insightful discussion and analysis of the next, rapidly approaching technological revolution. The authors deliver a compelling new exploration of how the metaverse and emerging technologies combine to define our collective future. In addition to identifying the business opportunities, the book pulls back the curtain on major safety and privacy issues that will arise and the expected shifts in both our private and social spheres. In the book, you'll understand: How multiple industries will be changed and challenged in a 3D spatial world and how to navigate the future crypto-ladden business landscape; Legal and policy considerations necessary to build and maintain safe, shared digital spaces The economic and social impacts, including the potential for our digital lives to outlive our physical selves Actionable insights, so you can make the most out of the next digital revolution Metaversed is a can't-miss presentation of the most significant market opportunities and societal challenges posed by the metaverse. It also will empower readers to take positive action that avoids the same online mistakes that happened on social media and create more responsible tech usage habits in our personal and professional lives.
Contents Cover -- Title Page -- Copyright Page -- About the Authors -- Contents -- Acknowledgments -- Foreword -- Part 1 Get Ready -- Chapter 1 Predictions -- Size Matters -- The Debate -- Working Definition -- Forecasts and Theories -- Trends -- Characteristics -- Plan Ahead -- Notes -- Part 2 Understanding -- Chapter 2 Technologies -- Web3 -- The Spatial Web -- 5G, IoT, and Edge Computing -- Digital Twins -- Cloud Computing -- Headsets and Glasses -- Artificial Intelligence and Machine Learning -- Blockchain -- Woven Together -- Notes -- Chapter 3 The Race Has Begun -- Pioneers in Virtual Space -- Labyrinth -- Second Life -- Gaming-Verse -- Roblox -- Minecraft -- Fortnite -- Online Worlds for Sale -- Infrastructure -- Interface -- Big Tech and 3D Content -- Applications and Experiences -- Conclusion -- Notes -- Chapter 4 New Rules -- Governments -- Cryptocurrencies -- Public Standards Organizations -- Creators and Communities -- Disruptors and Academia -- Deep Tech Start-Ups -- Universities -- Notes -- Part 3 Opportunities -- Chapter 5 A Great Reset -- Personal Impact -- Interpersonal Impact -- SDGs and the Metaverse -- Notes -- Chapter 6 Doing Business in the Metaverse -- Persistent Wallets -- Are You Tokenized? -- Business Models -- Hybrid Experience Economy -- New Jobs in the Metaverse -- Notes -- Chapter 7 Digitalizing Humans -- Definitions -- Facts -- Creation -- Embodiment, Presence, and Identity -- The Real Influence of Virtual Influencers -- Industry Applications -- The Issues -- Notes -- Chapter 8 Metaversed Markets -- Industry Applications -- Art and Performance -- Advertising, PR, Marketing -- Retail -- Gaming -- Entertainment -- Production -- Sports and Fitness -- Automotive, Aviation, and Aerospace -- Military -- Healthcare -- Hospitality and Tourism -- Architecture and Real Estate -- Manufacturing -- Training and Education.
New Opportunities -- Notes -- Part 4 Challenges -- Chapter 9 Understanding Reality -- Seeking New Frontiers -- Post-Truths in the Metaverse -- Assumptions -- A Protocol and an Engine -- Governance and Access -- Notes -- Chapter 10 Privacy and Safety in the Metaverse -- Data Issues -- Your Internet of Things -- Security -- Social and Emotional -- Harassment -- Digital Cloning -- Hacking -- Society -- Children's Safety -- Safety Controls -- Notes -- Chapter 11 New Rights and Regulations -- Crypto Scams -- New Medium and Platform Risks -- Metaverse Dark Web -- Challenges and Risks -- Trust Across Worlds -- Assess -- Inform -- Manage -- Prevent -- New Rules for New Ways -- Notes -- Chapter 12 The New Humanity -- The Impact of Data -- Reality, Digital, Technology -- IoT (Internet of Things) -- Wearables -- Robotics -- Self-Driving Cars -- Exoskeletons -- It's All Connected -- Where's the Line? -- Singularity -- Post-Humanism -- We Don't Know . . . Yet -- Notes -- Part 5 Preparation -- Chapter 13 Building the Metaverse -- Start Your Immersion -- Play Video Games -- Try Virtual Reality -- Get Social in VR -- Try Haptics -- Try Augmented Reality -- And, Yes, Crypto -- Artificial Intelligence and Machine Learning -- Wearables -- Ubiquitous AR Cloud -- Avatars and Digital Beings -- Ethics, Trust, and Risks -- Prepare -- First Steps in Each Market -- Art and Performance -- Advertising, PR, Marketing -- Retail -- Entertainment and Music -- News -- Events -- Casinos -- Adult Entertainment -- Sports and Fitness -- Travel and Tourism -- Architecture, Engineering, and Construction (AEC) and Real Estate -- Transportation -- Manufacturing -- Health -- Education -- Governments' Immediate Challenges -- Notes -- Chapter 14 A Toolbox for the Metaverse -- Predictions -- Technologies -- Web3 and Blockchain -- Spatial Web -- 5G, IoT, and Edge Computing -- Digital Twins.
Cloud Computing -- XR -- Headsets and Glasses -- Artificial Intelligence and Machine Learning -- Woven Together -- The Race Has Begun -- New Rules -- A Great Reset -- Doing Business in the Metaverse -- Digitalizing Humans -- Metaverse Markets -- Interoperability -- Privacy and Safety -- Rights and Regulations -- New Humanity -- Building the Metaverse -- Next Steps -- Notes -- Index -- EULA.
Subject Metaverse.
Shared virtual environments.
Mixed reality.
Augmented reality.
Environnements virtuels partagés.
Réalité mixte.
Réalité augmentée.
augmented reality.
Shared virtual environments
Added Author Wolfe, Samantha G., author.
Cover Title Metaversed : see beyond the hype
Other Form: Print version: Martins, Luis Bravo. Metaversed. Hoboken, New Jersey : John Wiley & Sons, Inc., [2023] 9781119888581 (DLC) 2022941854 (OCoLC)1346950375
ISBN 9781119888598 (electronic bk.)
111988859X (electronic bk.)
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