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Author Colangelo, Jerry.

Title How you play the game : lessons for life from the billion-dollar business of sports / Jerry Colangelo with Len Sherman. [O'Reilly electronic resource]

Publication Info. New York : Amacom, c1999.
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Description 1 online resource
text file
Note Includes index.
Contents Cover; Title; Copyright; Contents; Foreword by David Stern; Foreword by Allan H. (Bud) Selig; Acknowledgments; Prologue; 1. Back to the Beginning; 2. The Birth of the Bulls; 3. From Chicago to Phoenix; 4. Synergy and the Sports Business; 5. Character and Characters; 6. Thinking Baseball; 7. Protecting Your Investment; 8. The Stadium; 9. Basketball Faces New Challenges; 10. Community Service; Epilogue; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; P; R; S; T; U; V; W; Y.
Summary This is a story of passion and commitment and faith-qualities that drove one working-class kid to not only build a sports empire, but also to change the way the entire sports industry has done business. In How You Play the Game, Jerry Colangelo, in his own words, tells how he emerged from the tough streets of Chicago Heights as a high school and college sports star ... how he helped create and build the Chicago Bulls-at a time when the NBA was a second-tier professional league, and two basketball teams had already failed in the Windy City ... how he moved to Arizona and started the Phoenix Suns, an organization that fought its way to become the ninth richest franchise in all of sports ... and how he then began baseball's newest team, the Arizona Diamondbacks. This is a tale of determination, faith, and, most assuredly, good timing and good luck. In truth, this isn't one story-but many. Jerry weaves together a lifetime of great moments in sports and tense times in business. Peppered with stories about players and coaches, including Charles Barkley and Connie Hawkins, Red Holzman, and Buck Showalter, as well as owners, general managers, investors, reporters, and more, How You Play the Game is truly an insider's look at the sports world. Mr. Colangelo's 30-year history mirrors the evolution of sports to the global marketing and media mega-industry it is today.
Subject Colangelo, Jerry.
Phoenix Suns (Basketball team)
Arizona Diamondbacks (Baseball team)
Colangelo, Jerry.
Phoenix Suns (Basketball team)
Phoenix Suns (Club de basket-ball)
Arizona Diamondbacks (Club de base-ball)
Arizona Diamondbacks (Baseball team)
Colangelo, Jerry
Arizona Diamondbacks (Baseball team)
Phoenix Suns (Basketball team)
Sports team owners -- United States -- Biography.
Professional sports -- Economic aspects -- United States.
Propriétaires d'équipes sportives -- États-Unis -- Biographies.
Sports professionnels -- Aspect économique -- États-Unis.
Professional sports -- Economic aspects -- United States.
Proprietaires d'equipes sportives -- Etats-Unis -- Biographies.
Sports professionnels -- Aspect economique -- Etats-Unis.
Sports team owners -- United States.
Professional sports -- Economic aspects
Sports team owners
United States
Genre autobiographies (literary works)
Autobiographies
Biographies
Autobiographies.
Biographies.
Autobiographies.
Biographies.
Added Author Sherman, Len, 1956-
Other Form: Print version: How you play the game New York : Amacom, c1999. 081440488X (alk. paper) (DLC) 98056068
ISBN alk. paper
9780814437100 ebook
0814437109
9780585042527 (electronic bk.)
0585042527 (electronic bk.)
9780814404881
081440488X
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