Description |
xxii, 297 pages : illustrations ; 23 cm |
Summary |
"This book unpacks what happens to our brains and our behaviors each time we click 'Like' or even just scroll for new content on social media. Through interviews with top influencers, the latest studies, and pop-culture anecdotes, and Dr. Boxer Wachler's own expertise as both a scientist and an influencer himself, he reveals how influence works"--Provided by publisher. |
Bibliography |
Includes bibliographical references (pages 251-282) and index. |
Subject |
Consciousness.
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Perception.
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Social media.
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Internet personalities.
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ISBN |
9781538164198 trade |
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